Style Guide
Communications Office
News Items:
Items of interest to the general public will be publicized via a news release written by the Communications Office/staff. If you know of newsworthy projects, events or awards, please contact the office to discuss the information to determine its general appeal. If a news release is written, you will be given the opportunity to review the release before it is sent to the media.The Director of Communications, Mike Hobbs, is the primary contact with the media. All items should be sent to the media through this office. If we are contacted by the media about a particular subject related to your field of expertise, we will direct the reporter to you for information. If you are contacted by a reporter, please let the public information office know so we can keep a record of media inquiries.
Graphic and Web Design/Publications:
A large volume of publications are designed and coordinated by the Communications Office. We require that ample time be given to edit, design, proof and print each piece. Three to five weeks is an average time frame for simple flyers, brochures and newsletters.
Orders should be initiated by filling out the online Publication Work Order Form. Once the form is submitted, a staff member will contact you for a meeting. The personal meeting is important so that you can further discuss design details and a time frame for printing. We will help you edit your copy and design the piece to fit in with the Peace family of publications, using key elements required by the College. The Communications staff would like the opportunity to proof all publications before they are printed. Please allow at least a week for the Communications Office to proof publications.
If you identify a needed correction/update on the College's website, please send an email to Rebecca Boney, rboney@peace.edu. The email should include "Web update" in the subject line, followed by a short, two- to four-word description of the needed update.
The body of the email should include:
- The actual URL of the page on which the needed fix appears.
- Clear identification of the text that needs updating.
- Replacement text.
In Touch:
The faculty/staff newsletter is another good way to promote your accomplishments and activities. Published monthly in print and electronic versions, the newsletter is emailed to faculty and staff and to Board members. Information for inclusion in the newsletter should be typed and submitted to Rebecca Boney.Photography:
Please let the Communications Office know in advance about any newsworthy photo opportunities. We cannot always get a photographer from the media to come out, but we can usually stop by an event to take photos if given enough notice. Of particular interest are unique academic shots which might be used in the college catalog, or in promotional pieces.
Advertising:
An advertising plan is developed by the Communications Office each year as part of the overall marketing of the College. Any additional advertising for special events and programs should be designed/written and placed by the Communications Office staff. We will be happy to discuss concepts and placement with you and how you can get the best mileage for your money. Advertising specific programs and events will have to be paid for by the individual department requesting the ad. A minimum of three weeks is required for design and placement of the ad(s).


